
It was late afternoon on the 5th of January. Having polished off a nice Gnocci in red sauce from the Antica Hostaria Romanesca, my friends Stacy and her new beau Giovanni strolled the Campo de' Fiori, hand in hand, taking in the sights and sounds of the Eternal City, when all of a sudden, a dreaded flyer greeted them as they approached the imposing and forlorn statue dedicated to science advocate and inquisition victim Giacomo Bruno. Giovanni, a native of Turino, scowled, noticing a flyer stuck on the statues dedication wreath.
The flyer had one of these QR codes so popular among the Y generation, subtle marketing to the smart phone set. In the center of the flyer was an image of the Birth of Venus, Botticelli's masterpiece, housed in Florence, locked in a battle for tourist dollars in an ever increasing visitor war with Rome.
The flyer had one of these QR codes so popular among the Y generation, subtle marketing to the smart phone set. In the center of the flyer was an image of the Birth of Venus, Botticelli's masterpiece, housed in Florence, locked in a battle for tourist dollars in an ever increasing visitor war with Rome.